It is generally accepted that there are a number of long, medium and short term factors that determine the way people vote.
Long Term Socio-Economic/Sociological Influences
- Socioeconomic Factors – census data matched to House of Representatives electorates
- Party Identification
- Parental Inflence
- Gender
- Ethnicity
- Class
Medium Term Influences
- Government Performance
- Opposition Performance
- The Opposition Leader
- Leadership
- Economic Conditions
- Political Events
Short Term Influences
- Election Timing
- The Election Campaign
- Length of Election Campaign
- Quality of Candidates
- Advertising
- Local Issues
- Policy Announcements and Presentation
Archived Posts on Electoral Behaviour
- 1984 Post-Election Analysis: McMullan, Henderson And Butman April 15, 1985
- Swinging Voters And The 1984 Federal Election April 15, 1985
- Bob Hogg: 1990 Federal Election Analysis April 11, 1990
- Andrew Robb: The 1996 Federal Election March 13, 1996
- Gary Gray: The 1996 Federal Election March 21, 1996
- ALP National Secretary Gary Gray’s Address to the Queensland ALP Conference June 10, 1996
- How Important Is The Election Campaign In Determining Voter Behaviour? April 29, 1997
- Lynton Crosby: 1998 Election Analysis October 23, 1998
- Local Issues As An Influence On Voting Behaviour November 5, 2000
- The Difficult Task Of Winning A Third Term February 11, 2001
- Socioeconomic Breakdown Of House Electorates April 3, 2001
- ALP National Secretary Geoff Walsh Discusses Labor’s Election Defeat November 11, 2001
- Lynton Crosby: 2001 Federal Election Analysis November 21, 2001
- Geoff Walsh: 2001 Federal Election Analysis December 3, 2001
- The Opposition Leader As A Factor Influencing Voting Behaviour December 5, 2001
- Howard Comments On Issues, Incumbency And Leadership In South Australian Election February 10, 2002
- John Howard’s Formula For Winning Elections June 10, 2002
- The Latham-Howard Handshake October 8, 2004
- Brian Loughnane: Liberal Party’s 2004 Federal Election Analysis October 27, 2004
- Latham: Positive Approach Failed Labor In 2004 Election October 30, 2004
- Tim Gartrell: 2004 Election Analysis November 10, 2004
- Oppositions Do Win Elections: Gartrell Analyses ALP Election Victory December 4, 2007
- Liberal Party Director Analyses Election Defeat December 19, 2007
- Karl Bitar Analyses Result Of 2010 Federal Election (Sort Of…) November 9, 2010
- Brian Loughnane Analyses Result Of 2010 Federal Election November 10, 2010
- The March of Political Time December 2, 2010
- Brian Loughnane: Liberal Party’s 2013 Federal Election Analysis October 23, 2013
- George Wright: ALP’s 2013 Federal Election Analysis October 29, 2013
- Keating: Rudd Preserved Labor As A Fighting Force November 14, 2013
- Rudd Redux: Victory And Defeat January 9, 2014